Amanda Vinci
Founder and CEO
The EA Institute
Amanda is an Internationally Accredited Coach, Trainer and Keynote Speaker, Meta Dynamics Practitioner, Accredited EDISC Consultant and an unshakable optimist.
A born and raised Perth girl with nothing more than a passion for leadership and human behaviour, Amanda made it her mission to minimise the struggle for EAs around the world.
It took 13 years as an EA and a whole lot of learning before landing a position as a Business Partner at a global consultancy firm in Melbourne, Victoria. Here, Amanda realised that by focusing on 3 elements of development; Mindset, Leadership and Branding, you can significantly increase your contribution, your confidence and fulfilment in your role. This resulted in a significant upswing in performance both for her and her Executive.
In 2017, Amanda founded the EA Institute as a way to reposition EAs from being a silent doer to a strategic business partner. The EA Institute is built on a foundation of love, a passion for what’s possible and a commitment to be an unstoppable force for good.
Through their community, online training courses and certification – the EA Institute are here to make a difference. To help EAs build a life and career they truly love. A life that’s one of a kind and brilliantly tailored to them, where they are making a difference every day, and contributing in a way that’s meaningful.
As a Keynote speaker and workshop facilitator onstage, in a boardroom or virtually online, Amanda delivers highly engaging, interactive, and educational workshops designed to have immediate impact with lasting change.
Amanda’s passionate about helping EAs reach the highest levels of their potential and delivers essentials skills to support Executive Assistants in mastering their mindset, elevating their leadership skills and developing their professional brand which has a significant impact on their effectiveness, performance and overall experience of contribution.
Expanding her vision, Amanda founded Leaders Assembly to nurture emerging leaders across various sectors and co-founded Health eSociety, an education platform focused on holistic well-being. These ventures reflect her belief in the symbiotic relationship between mental, emotional, physical health, and leadership excellence, underscoring her commitment to fostering peak performance through a holistic approach.